This post is from WQA: Study shows “trend-setters” more likely to have in-home filtration, use bottled water and to have a water softener 2019 Consumer Opinion Study explores marketing segmentation differences LISLE, Ill. (July 23, 2019) – Younger “trend-setter” consumers are more likely than other groups to use bottled water (84%), in-home water filtration (45%), […]
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